Most small and mid-size firms don't lose time on the legal work itself. They lose it around the edges: intake calls that go nowhere, follow-up emails, rebuilding the same engagement letter, chasing documents, and summarizing long files before anyone can think about them. That's where AI tends to help first. Here's where we'd start.
Where the week goes
- Answering and sorting new-client inquiries, many of which aren't a fit.
- Drafting routine correspondence and status updates.
- Reading and summarizing long documents before real analysis starts.
- Rebuilding templates for engagement letters, checklists and standard forms.
- Tracking down documents and information from clients.
- Writing website content and marketing that partners never have time for.
AI uses worth trying first
| Task | What AI does | Who checks it | Effort to start |
|---|---|---|---|
| Intake sorting | Reads web and email inquiries, flags practice area and urgency, drafts a polite first reply | Intake staff or the responsible attorney | Low |
| Client status updates | Drafts plain-English updates from matter notes | The responsible attorney | Low |
| Document summaries | Summarizes long documents and pulls out dates, parties and key terms for a first read | The attorney, against the source | Medium |
| First drafts from firm templates | Fills standard letters and forms from matter details | The attorney | Medium |
| Internal knowledge | Makes firm procedures and precedent checklists searchable for staff | Office manager or practice lead | Medium |
| Marketing content | Drafts practice-area pages, FAQs and newsletters in the firm's voice | A partner, before publishing | Low |
Legal research and anything filed with a court need extra care. AI tools have produced citations to cases that don't exist. Every citation and quotation must be checked against the source.
What isn't worth the money yet
- Unattended AI answering for complex matters. An AI receptionist can help with scheduling and basic triage, but a potential client in a stressful situation usually needs a person quickly.
- Expensive legal-specific platforms before the basics. If the team isn't yet using a general AI assistant well on simple tasks, a large platform contract is premature.
- Anything that bypasses attorney review. It saves minutes and risks far more.
Rules to know before you start
In July 2024 the American Bar Association issued Formal Opinion 512 on lawyers' use of generative AI tools. It says the existing Model Rules apply, principally:
- Competence (Rule 1.1): lawyers need a reasonable understanding of the tools they use, including their limits.
- Confidentiality (Rule 1.6): lawyers must consider the risk to client information before entering it into an AI tool, and informed client consent may be needed in some cases.
- Communication: clients may need to be told about AI use in some circumstances, and lawyers should answer honestly if a client asks.
- Supervision: firms should have policies and training for lawyers and staff using AI.
- Fees: lawyers may bill for actual time spent, but generally can't bill clients for time spent learning a tool.
Your state bar may have its own guidance too. This is general information, not legal advice. Check with your own ethics counsel.
Your first week
- List the five tasks that eat the most non-billable time each week.
- Write a one-page AI policy covering approved tools, what client information may be used, and review rules.
- Confirm your AI tools are business plans with model training on your data turned off.
- Pick one low-risk task, like client status updates or intake sorting, and try it for two weeks.
- Measure the time before and after.
Questions law firm owners ask
What are the best AI tools for law firms?
It depends on the task. Many firms start with a general AI assistant on a business plan for drafting and summaries, plus AI features inside their practice management software. Specialist legal research tools come later, if at all. We don't take commissions on any tool.
Is it ethical for lawyers to use AI?
The ABA's Formal Opinion 512 says lawyers can use generative AI tools if they meet their existing duties, including competence, confidentiality, communication, supervision and reasonable fees.
Can AI help with law firm marketing?
Yes. Drafting practice-area pages, FAQs and email newsletters is a common low-risk start. A partner should review everything before it's published, and state advertising rules still apply.
Should my firm use an AI receptionist?
It can help with after-hours scheduling and basic triage. Keep a clear path to a person, and check how the vendor stores call data.
Related
Sources
- American Bar Association, Formal Opinion 512, "Generative Artificial Intelligence Tools," 29 July 2024: https://www.americanbar.org/content/dam/aba/administrative/professional_responsibility/ethics-opinions/aba-formal-opinion-512.pdf
- ABA News, "ABA issues first ethics guidance on a lawyer's use of AI tools," 29 July 2024: https://www.americanbar.org/news/abanews/aba-news-archives/2024/07/aba-issues-first-ethics-guidance-ai-tools/
Last reviewed 30 September 2026. This page is general information, not legal advice.